McCone Properties

Challenge

The daily volume of property brochures, presentation decks, and social media campaigns required an unsustainable amount of manual data entry, threatening both speed and design consistency. Additionally, ad-hoc initiatives like the 200km “Sam McCone Runs” charity event required comprehensive, immediate visual branding without disrupting the daily operational pipeline.

Solution

Harnessing the power of AI, I created automation scripts within Adobe, Affinity and Canva to handle the heavy lifting of template population and image placement. For the charity run, I established a scalable visual identity applied seamlessly across apparel, flags, trophies, and large-screen venue adverts.

Result

Production time for agent assets dropped from hours to seconds, enabling zero-friction, same-day turnarounds. The charity event successfully launched with a professional-grade brand presence, and the overarching systemic improvements earned me the “Employee of the Month” award in November 2025.